Ever see a stunning piece of AI art and wonder, “Why did THIS one blow up?”
I just saw an incredible post from Tianyu Xu that completely nails the answer. He was talking with Ar. June Chow about one of her posts that went viral, and her insight is a game-changer.
She told him it wasn’t just about the amazing visuals. If she’d just posted the images, they wouldn’t have taken off.
So, what was the secret sauce?
💡 It was the concept. Her post explored “the spatial language of the wall being twisted into something beyond functional.”
Basically, the idea behind the art was more powerful than the art itself.
This is such a powerful lesson. It’s not about chasing eyeballs; it’s about delivering a message. AI is just the tool to help get that message across effectively.
🚀 Inspired by this, Tianyu Xu even turned her images into a video with a song he generated using Suno, with lyrics based on their conversation! How cool is that?
It’s a perfect reminder that the story and the concept are what truly connect with people.
You have to read Tianyu Xu’s full post to get the whole story and see the video he created. It’s a masterclass in creative thinking!