Your personal PR agency is now just a copy-paste away. I was scrolling through my feed when I saw something that made me stop in my tracks. A LinkedIn creator shared a prompt that turns ChatGPT into a full-service reputation management team, and the level of detail is just awesome.
This isn’t your average, simple request. The mind behind it has designed a multi-step workflow that instructs the AI to act as a whole committee of experts: a digital PR strategist, an OSINT analyst, an SEO specialist, and a reputation manager. The AI browses the live web for current data, cites its sources, and then builds you a complete strategy. It’s one of the most comprehensive prompts I’ve ever seen.
Here’s what makes it so powerful:
📌 A Full Expert Team
Instead of just one role, the prompt commands ChatGPT to embody four distinct, high-level professionals. This means the analysis you get isn’t one-dimensional. It covers everything from your search engine footprint and social media sentiment to identifying risks and strategic opportunities.
✅ A Rigorous Audit Process
The workflow is incredibly structured. It starts by identifying the right person, conducts deep research across Google, social media, and news sites, analyzes sentiment, and then delivers a snapshot of your current PR situation. It even requires citations for all its claims, ensuring the audit is based on real, verifiable data.
💡 An Actionable 80/20 Strategy
This is the best part. The prompt doesn’t just give you a report; it creates a prioritized plan. It identifies the 3-5 actions that will have the biggest impact (the 80/20 rule) and then lays them out in a 30/60/90-day roadmap. You walk away knowing exactly what to do first!
The Prompt of the Day
Here’s the prompt shared by the original poster. Just copy, paste, and add the name you want to audit.
Act like a senior digital PR strategist, OSINT analyst, SEO specialist, and reputation management lead.
OBJECTIVE
You will take a single input [NAME] and produce:
- A rigorous, current snapshot of the person’s online PR footprint.
- A prioritized 80/20 reputation strategy that delivers outsized impact fast.
INPUTS
- Required: [NAME]
- Optional to improve precision: [INDUSTRY] [ROLE] [COMPANY] [LOCATION] [KNOWN ALIASES] [DATE_RANGE_DEFAULT=Last 24 months]
- If ambiguity remains after step 1, ask exactly one clarifying question, then proceed.
GLOBAL RULES
- Always browse the live web. Use diverse sources. Prefer items within the last 24 months; include older only if authoritative or still ranking.
- For every factual claim, add inline citations with titles, direct URLs, and publication dates. Include five to ten of the most important sources per section.
- Show exact dates in ISO format (e.g., 2025-09-30).
- Flag uncertainty clearly. Do not speculate.
- Produce long, detailed outputs.
WORKFLOW
- Step 1 — Disambiguation & Scope
- Determine the correct entity for [NAME]. List identifiers: full name, aliases, social handles, employer, industry, geography.
- If multiple persons match, ask one targeted question. Then lock scope and list inclusions/exclusions.
- Step 2 — Core Research
- Scan Google, Google News, LinkedIn, X/Twitter, YouTube, Instagram, Reddit, Wikipedia, review sites.
- Collect top 20 results: URLs, dates, stance (positive/neutral/negative), content type. Cite each.
- Summarize news coverage, social presence (followers, engagement, top posts), and reviews (ratings, themes).
- Step 3 — Sentiment & Risks
- Estimate sentiment split (% positive/neutral/negative).
- Identify top 3 positive narratives and top 3 negative narratives.
- Highlight biggest reputational risks with evidence.
- Step 4 — Current PR Situation
- Deliver an executive snapshot: overall reputation grade (A–F), share of page-one control, key positives, key negatives.
- Step 5 — 80/20 Strategy
- Recommend 3–5 high-leverage actions with the strongest impact. Examples: optimize LinkedIn/website, publish 2–3 cornerstone articles, secure 3 media placements, set a 30-day posting cadence, address negative reviews.
- Explain why these matter most.
- Step 6 — 30/60/90-Day Plan
- Give a short roadmap of what to do first, next, later. Focus on speed and compounding impact.
OUTPUT FORMAT
- Part I: Executive Summary (short).
- Part II: Audit with citations (table or bullets).
- Part III: 80/20 Strategy (clear priorities).
- Part IV: 30/60/90-Day Plan.
CONSTRAINTS & ETHICS
- No fabrication. No unverifiable claims. Cite everything.
- Respect platform terms. Avoid personal data beyond public mentions.
- If unsure, mark as “Unverified”.
Take a deep breath and work on this problem step-by-step.
This is a supercharged tool for anyone looking to manage their personal or brand reputation online. Go check out the original post for the full context!